Specialist Digital Marketing Agency for the Automotive Industry
The increased digitalisation of the traditional buying process is proving to be a challenge for companies in the automotive industry. With our industry-specific experts, we develop acquisition strategies that enable you to achieve optimum performance and adapt to the evolving sector.
Automotive digital marketing The challenges
The automotive industry has experienced significant transformations. Search engines are a powerful source of information, where buyers can find product information and reviews, and make their purchase decisions solely online. Industry players need to take advantage of the various channels available to capture customers at every stage of the acquisition journey.
Eskimoz Our vision
Eskimoz is a digital marketing agency with extensive experience in the automotive sector. We’ve identified the key to successful campaigns through hundreds of client cases. This success relies on a strong and consistent synergy between the channels used in order to optimise budgets. Moreover, the use of first-party data from customer CRMs is now crucial to refining campaign targeting at each stage of the journey.
« The automotive sector must tackle the digitalisation of the buying process, and industry players must offer a unified and multichannel customer experience. »
Automotive marketing Key strategies
SEO
Our automotive digital marketing agency will audit your website and that of your competitors to define a high-performing SEO strategy that guarantees your appearance on the first page of search engine results. We’ll handle all aspects of your SEO strategy, from optimising your web pages and creating content to implementing internal linking and defining keywords.
SEA
To support your SEO strategy and ensure you rank among the top results on search engines, we’ll manage and continuously optimise your SEA campaigns. We’ll determine the most relevant keywords for your business, continuously monitor the results, and optimise your campaigns in real-time to maximise your ROAS.
Social Ads
Establishing a strong presence on social media is vital for visibility and sales. Regardless of the social networks where you have a presence – Facebook, Instagram, TikTok, Twitter – our automotive digital marketing agency will implement various social ad campaigns that align with your objectives, delivering prompt results.
An International Agency
We provide support to our clients not only in France but also internationally. With a team of 200 consultants present in five countries (France, the UK, Germany, Italy, and Spain), we possess an in-depth understanding of the cultural nuances that create significant differences between markets. With over 12 languages spoken internally, we are well-equipped to assist you across all five continents.
Our Commitment
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Expertise
Since 2010, we have worked with over 2000 clients across 90 countries.
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Passion
We are a team of passionate, industry-focused individuals who are committed to your success.
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Performance
We’re committed to implementing a data-driven strategy, making a real impact on your bottom line by providing avenues for growth.
