The International PPC Agency Maximising ROI & Revenue
You’re looking to increase sales internationally. But most agencies lack local knowledge and nuance. That’s why you need an international PPC agency partner with both global reach and local expertise. Because we’re here to drive performance beyond borders
Channels we manage internationally
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Paid Search
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Paid Social
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Programmatic
The Eskimoz Method
From channel planning through to ad copywriting, our international PPC agency services are data-led to drive ROI.
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STEP 1
Audits
Not sure how impactful your international paid search efforts are? As a leading PPC agency, we’re renowned for our robust auditing services, which are designed to pinpoint your strengths and weaknesses. Our team will evaluate past international PPC campaigns and help you better understand how to connect with your target audience.
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STEP 2
Strategy
The success of your PPC campaigns lies in having a thorough strategy in place. We’ll conduct in-depth research into your target markets and competitors to drive recommendations for channels and campaigns. The focus here is on optimising for quality over quantity.
We’ll also provide clear guides on which creative will work best with your strategy, factoring in copy and visuals in line with your brand guidelines.
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STEP 3
Building Campaigns
Starting with your all-important campaign structure and setting up conversion tracking, we’ll build out your various PPC campaigns so they’re as effective as possible. By keeping on top of all the latest ad platform changes to make sure we’re using each effectively.
For multinational campaigns, we can translate into all Western European languages, as well as Korean and Japanese, always tweaking to make sure campaigns work perfectly in every territory.
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STEP 4
Optimising Creative
When it comes to copy and creative, there’s always more experimenting to be done. The most well oiled campaigns will always perform better if they have creativity that grabs attention. Testing creative and messaging will let us know what your target audience responds best to.
Whether you need new direction from our designers, or simply need us to plug into your existing design team, we can provide creative strategy, creative testing and learnings for you to use elsewhere.
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STEP 5
Ongoing optimisation
Our proactive approach to PPC means that our blend of automation and regular human reviewing continuously improves your campaign’s ROI.
Our data engineers will pull in all your ad platform data, and even your CRM, to a custom Data Studio report to better understand how and why leads convert. We then use those findings to optimise your PPC campaigns.
« International PPC requires native speakers to get it right, it’s not only about ad copy but selecting & analysing the right keywords »
The world of Localised Growth™
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5
Countries
Working as one, sharing centralised tools and data so everything connects.
Because juggling multiple agencies across territories is stressful. Everyone pulls in different directions and performance suffers. -
12
Languages
Spoken natively in-house, so every word works for your target audience.
Because basic keyword translations don’t cut it. Instead, we design international marketing strategies crafted for specific regions -
200
Consultants
Across Europe bring local market knowledge to every campaign.
Because different cultures and regulations can be a minefield. Without local insights, you end up wasting budgets on the wrong targeting and messaging. -
850+
Clients
We are experienced in every major sector, working with startups, medium-sized companies and household name brands – and everything in between.
Partnering with the world’s biggest platforms
Our international consultants share knowledge, learnings and data from all the leading marketing platforms, so your campaigns are always primed to perform.
Using data to drive performance
Precision Strategy
We use industry leading tools & your CRM to understand your customer’s behaviour, combined with our international expertise to deliver a tailored strategy.
Real-Time Dashboards
Our customised dashboards available from your own login area, unify data from various sources and allow us to optimise even the most complex international campaigns.
Proprietary Technology
Leveraging data engineering and AI, we’ ve developed several of our own SEO & PPC tools that will give your performance marketing the edge.
Connecting brands with customers in multiple languages
Learn how Eskimoz built an SEO campaign for Sandro Paris with a huge ROI at a European level to achieve their growth and international expansion goals.
Learn how Matterport notably increased qualified leads & reduced cost per acquisition by partnering with our expert teams.
Learn how Sweet Inn significantly reduced their CPA & improved brand visibility over OTAs by partnering with our expert teams.
Any Questions?
International PPC is a type of digital marketing strategy that targets users in multiple countries or regions outside the advertiser’s home country. This approach allows your business to reach a global audience through paid media campaigns, Google Ads, and social media marketing ads.
Optimising your targeting strategy is key to employing successful PPC campaigns at an international level. Working with a digital marketing agency like us makes it easy to understand and adapt to the diverse landscapes in global markets.
As a full-service team, we handle everything from conducting research to creating new content for display ads.
A PPC marketing agency offers personalised services to support Google marketing, social media advertising, and other pay-per-click management solutions.
Providers like us offer international PPC management, meaning we create, oversee, and optimise multinational campaigns so you can connect with audiences in several countries.
That said, we aren’t only a pay-click firm. We’re also a paid social management team, search engine optimization (SEO) digital marketing provider, and all-in-one advertising partner.
