Unleash the Power of Your Data with Our Web Analytics Agency

To make informed strategic decisions, our web analytics agency assists you in optimising data collection and analysing it to gain deep insights into the behaviour of your customers.

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Nous sommes une agence web analytics
Eskimoz

The conversion experts

  • Understanding customers

    By conducting thorough and multi-channel analysis of your customers’ interactions on your website or app, you can derive valuable insights from the data and gain a unified understanding of the buying journey.

  • Expertise

    Eskimoz is a web analytics agency with a team of experts who are proficient in a wide range of tools and technological platforms. Our industry knowledge makes us the right choice for managing your data effectively.

  • Boosting profitability

    Our web analytics agency is dedicated to helping you optimise your performance and achieve a higher ROI. Embrace a customer and data-centric approach and benefit from a clear vision for your business growth.

« Dealing with large volumes of data from various sources can make it challenging to analyse your data comprehensively. Make the shift to meticulous data analysis to optimise your conversion rates (CRO)! »
Andréa Bensaid, CEO
Portrait Andréa Bensaïd Portrait Andréa Bensaïd
Our approach

Data-centric

  • Data collection

    We’ll identify and gather data from your different sources, ensuring its quality and avoiding duplication.

  • Data unification

    Data is often scattered across various platforms. Our web analytics agency specialises in unifying the collected data, providing you with a clear dashboard architecture. This will enable you to identify key stages in the customer journey.

  • Activation

    Enhancing the customer experience requires implementing specific actions such as lead scoring and optimising advertising audiences. Data plays a crucial role in executing these strategies effectively.

  • Analysis

    Once the qualitative data is consolidated, we’ll simplify its interpretation through data visualisation. This enables all stakeholders to easily understand and discuss the presented data.

Our methodology

Boosting your business

As a web analytics agency, we have developed precise processes to efficiently collect and interpret your data, supporting your marketing strategy. Eskimoz is an expert in web analytics and conversion.
  • Data collection

    We ensure comprehensive data collection. To comply with regulations like GDPR, your data is hosted on your own servers, granting you full ownership.
  • Analysis

    With our expertise and various data collection points, we conduct precise analyses of customer behaviour and their journeys.
  • Integration

    Our web analytics agency connects your different channels to facilitate seamless information transmission.
  • Reporting

    Through customised dashboards and tailored reports, we provide you with a clear performance-focused view, bringing your data together in a meaningful way.
Eskimoz

Our Commitment

  • Expertise

    Since 2010, we have worked with over 2000 clients across 90 countries.

  • Passion

    We are a team of passionate, industry-focused individuals who are committed to your success.

  • Performance

    We’re committed to implementing a data-driven strategy, making a real impact on your bottom line by providing avenues for growth.

faq

Any questions?

A web analytics agency, like Eskimoz, specialises in analysing your data, particularly the audience of your website or app.

The agency serves a technical role, managing tasks such as defining the tagging plan, conducting testing, integrating various platforms, log analysis, and measuring and collecting data. They also provide valuable advice in selecting the appropriate tools. Furthermore, the agency guides you in determining the most relevant KPIs, such as bounce rate and page views, while offering insightful recommendations.

A reputable web analytics agency possesses expertise in multiple tools, including Google Analytics, Matomo, and Google Data Studio. Their data-driven approach aids in refining your acquisition and retention strategies.

Our web analytics agency assists you in leveraging the data collected from your digital platforms.

With our various certifications, our experts analyse the audience of your website and provide valuable insights into the behaviour of your visitors. We offer tailor-made recommendations, including goal definition (KPIs) and analytics tagging, optimisation of your analytics tool, creation of dashboards, and studying the strategies implemented by your competitors.

To maximise the insights derived from your data, it’s important to undertake several key actions.

When selecting a web analytics agency, consider several criteria. Firstly, ensure that the agency has data experts, such as a data scientist or data analyst.

You can also review the agency’s references to see what kind of issues they’ve helped their clients resolve. Lastly, during your discussions with the agencies, ask all the important questions, analyse the answers they give, and take into account the overall impression you get from them.